Social Analytic

Business intelligence tool that track, monitor, collect and analyse online conversation that matters to your business. In-depth understanding of the local culture, language, and social media channels, along with enormous amount of regional data, which allows users to capture more relevant information that translates into actionable insights.

What is Social Analytics?

Our product offers powerful capabilities to monitor, analyze, measure and interpret digital interactions and relationships involving people, topics, ideas and contents, both within organizations and across external communities. Social analytics encompasses sentiment analysis, NLP (natural-language processing) and social network analysis (influencer identification, profiling and scoring). We also employ advanced techniques such as text analysis, predictive modeling and recommendations. In addition, our system is equipped to perform automated identification and classification of subjects, topics, people, and content, delivering precise and actionable insights.

Real-time Monitoring

Zanroo’s Social Listening and Monitoring solutions empower brands to better understand market needs, consumer demands, industry trends, and potential crises in real time.

NLP for multiple languages

Our NLP supports analysis in English and various local languages such as Thai, Mandarin, Bahasa, Japanese, Tagalog, Vietnamese, Burmese, and others.

Deep Analysis

The unique Multi-level Keyword structure and Auto-Tagging functions enable users to easily categorize data, allowing for in-depth topic exploration and analysis

Social Listening and Monitoring

Listening is a tool to collect data from social media platforms and other websites by Zanroo technology.

We can track detailed information, including language detection, as our NLP utilizes machine learning to analyze language intricacies such as message sentiment.

The technology we use, called Information Retrieval (IR), further enhances data collection by extracting valuable information like location, emotion, objects in images, and language percentages.

For monitoring purposes, we’ve optimized our data collection process to ensure faster, near real-time updates and broader data coverage, making it more effective for specific use cases, such as crisis monitoring.

Social Analysis

This is our special business intelligence tool which has the power to analyse data on social media platform, combine all data to specific dashboard and customize it in many different, unique ways.

Leveraging our proprietary analytics engine, we can customize deep-dive analyses by specifying topics and generating network maps.

This significantly aids users in visualizing the relationships between all the subjects and content being analyzed.